Boukas, Nikolaos

Purpose - Although the core phenomenon of events is the experiences and the meanings attached to them, there is limited management research on the experiential, existential and ontological dimensions of events. Phenomenology provides a sound philosophical framework for studying the multifaceted dimensions of experiences and associated meanings of events. However, quite surprisingly, phenomenology has not yet been systematically applied on the event management field. The purpose of this conceptual paper is to introduce phenomenology to the study of events, demonstrate its value for the field and encourage as well as guide its application on event management research.Design/methodology/approach - A review and synthesis of the main phenomenological streams of thought was undertaken in order to develop a research paradigm for the application of phenomenology on the event management field. Findings - The paper explains why phenomenology is needed in the study of events and their management, its conceptual underpinnings and streams of thought and finally suggests a research framework for conducting phenomenological studies in event management. Research limitations/implications - The consequences of the phenomenological perspective are delineated for explaining how the study of event meanings and experiences can be undertaken from this perspective. The limitations of phenomenology are noted such as the emphasis on “lifeworld” subjectivity and subsequent difficulty to claim the generalizability of research findings. Practical implications - The suggested research framework can guide future event management research on how to apply phenomenology to the study of event experiences and meanings. On this basis, practitioners can get insight regarding how to develop and design events that optimize the perceived experiences of attendees. Originality/value - While the experiential paradigm and the phenomenological turn have been spread across many disciplines emphasizing the essence of lived experiences in a variety of human interactions and exchanges, the event management field lags behind. This is unfortunate and has to be addressed as the experiences and meanings shape the essence of events. Therefore, this conceptual paper hopes to inspire, encourage and guide event management researchers to embrace and apply the phenomenological perspective on their future research endeavors, which can profitably complement and expand the predominant research paradigms in the field.

Purpose: Every year thousands of acres are burned and a number of people lose their lives in forest fires that increasingly surpass the wild land limit and lead on to touristic, urban areas. By and large, Mediterranean countries rely highly on offering a tourist product based on sea, sun, culture and nature. While the sea and sun are not affected by fire catastrophes, places of cultural and natural beauty are indeed hit; tourists end up being uninformed with no proper guidance from the firefighting authorities. This paper seeks to address these issues. Design/methodology/approach: This paper attempts to highlight the relation between fire catastrophes and tourism development, to identify if and how state authorities take into account tourists in the planning and management of appropriate measures. A comparative study between Greece and Cyprus is presented. A number of interviews with stakeholders on the policy and operational level were conducted and the results and their implications are presented. Findings: Planning and suppression is complicated with a number of actors involved in various stages; national tourism organizations in both countries do not take part in the information or planning process. There is an emerging need for the provision of useful, comprehensive, practical information aimed at tourists. Research limitations/implications: The findings of the paper are based in a number of interviews with key policy makers as well as key operational commanders. The participation of the above in the policy making as well as operational phase shows a number of limitations. This paper presents a qualitative approach to the subject. A follow-up quantitative study is already planned. Practical implications: Lessons learnt from previous catastrophes, in-depth analysis of the existing "modus operandi" and "rules of engagement" should provide the necessary background for creating new risk-based, comprehensive, focused communication campaigns. Social implications: Safer societies and lower impact on the environment are the main outcomes of a concerted communication campaign. Tourism represents and multiplies the image of the country as a whole to the world; a solution to the problem would offer added value. Originality/value: The paper is based on a number of in-depth interviews with actors that took part in the actual handling of the two major catastrophes in Cyprus and Greece. The outcome of the interviews is presented for the first time.

This paper explores the relationship between museums, cultural sustainability, and cultural policies. Specifically, it offers a theoretical model for the sustainable development of museums and a process for designing appropriate cultural policies for museums with cultural sustainability in mind. The case of Cyprus is used to demonstrate how strengths and gaps in cultural sustainability can be identified within a broader museum environment. The study examines the main stakeholders (the state, municipalities/ communities, and individuals), types of museums (archaeological, art, ethnographic, etc.) they establish and the forces influencing their decisions (such as politics, a sense of national identity, cultural tourism, economic revitalization, and personal agendas) in order to map the Cypriot museum environment and identify the emphasis placed on different parameters of cultural sustainability. By identifying cultural sustainability strengths and gaps on a national level, it becomes easier for cultural policy-makers to design appropriate cultural policies for museums.

Both the European Union and the OECD highlight, amongst others, collaboration, virtual communication and problem-solving, as well as social and digital skills as key competences for the 21st century. As such, the Hotel Academy project aims at the development of a joint curriculum that allows for virtual interdisciplinary, international, and intercultural collaboration and exchange between three European universities in the field of hospitality management. In the implementation of the curriculum, immersive technologies are applied to role plays as the primary didactic method. In this paper, we present research on the piloting of an industry-specific desktop/VR-based role play after a detailed description of the project and the VR learning environment. The evaluation of participants’ user experiences follows a mixed methods approach and helps not only to draw attention to learners’ experiences of presence and immersion, but also to the reflection on the role play design and didactical approach, as well as the teaching and learning environment. Our results imply that students were willing to draw their full attention to the underlying learning task when working in the desktop VR environment.

This study examines the impacts of the global economic crisis on Cyprus tourism and the pertinent policy responses. A qualitative approach was adopted by conducting eight semi-structured interviews with tourism authorities and suppliers/professionals. Findings indicated the main impacts of the crisis on Cypriot tourism: lack of competitiveness, decreased visitation/revenues, inadequate quality and escalated pricing. Furthermore, findings identify three types of policy measures: (i) immediate response measures; (ii) foreign investment in tourism; and (iii) diversification of the tourism product and quality improvement. The study highlights the need for Cyprus to develop a comprehensive tourism planning framework. It is suggested that crisis plans of small island states should be developed upon a holistic framework that leverages their destination capitals.

The common examination of the event and tourism experience can reveal the attached meanings that exemplify the valued characteristics of a destination in the perceptions of tourists. From this standpoint, this study employed a phenomenological approach conducting eight unstructured interviews to explore the experience and assigned meanings of tourists who attended the carnival in Limassol, Cyprus. Results indicate that the meanings of tourist experiences in the carnival were extracted as continuously evolving products shaped by the interaction of two interrelated dramaturgical states, namely the generalized sociality and perceived community metamorphosis, and the interfering dimension of obstruction referring to organizational aspects constraining the tourist experience. The findings of this exploratory phenomenological study bring into the fore the need for more effectively incorporating events into a destination's product mix by designing experiences that leverage event meanings in synergy with unique destination features, thereby enhancing their impact on tourists. On these grounds, it is argued that the phenomenological perspective applied on the study of event tourism can enable destination marketing and management to develop a joint framework for cross-leveraging events and destination assets, hence, synergistically optimizing both social and tourism ends for host destinations. To this end, the study highlights the need for future research to start exploring systematically the relationship between the meanings of tourist experiences and the characteristics of a destination's product mix.

Purpose: Every year thousands of acres are burned and a number of people lose their lives in forest fires that increasingly surpass the wild land limit and lead on to touristic, urban areas. By and large, Mediterranean countries rely highly on offering a tourist product based on sea, sun, culture and nature. While the sea and sun are not affected by fire catastrophes, places of cultural and natural beauty are indeed hit; tourists end up being uninformed with no proper guidance from the firefighting authorities. This paper seeks to address these issues. Design/methodology/approach: This paper attempts to highlight the relation between fire catastrophes and tourism development, to identify if and how state authorities take into account tourists in the planning and management of appropriate measures. A comparative study between Greece and Cyprus is presented. A number of interviews with stakeholders on the policy and operational level were conducted and the results and their implications are presented. Findings: Planning and suppression is complicated with a number of actors involved in various stages; national tourism organizations in both countries do not take part in the information or planning process. There is an emerging need for the provision of useful, comprehensive, practical information aimed at tourists. Research limitations/implications: The findings of the paper are based in a number of interviews with key policy makers as well as key operational commanders. The participation of the above in the policy making as well as operational phase shows a number of limitations. This paper presents a qualitative approach to the subject. A follow-up quantitative study is already planned. Practical implications: Lessons learnt from previous catastrophes, in-depth analysis of the existing "modus operandi" and "rules of engagement" should provide the necessary background for creating new risk-based, comprehensive, focused communication campaigns. Social implications: Safer societies and lower impact on the environment are the main outcomes of a concerted communication campaign. Tourism represents and multiplies the image of the country as a whole to the world; a solution to the problem would offer added value. Originality/value: The paper is based on a number of in-depth interviews with actors that took part in the actual handling of the two major catastrophes in Cyprus and Greece. The outcome of the interviews is presented for the first time.

This study examines the effects of the Olympic Games on Athens' cultural tourism and the city's potential to leverage the Olympic legacy in synergy with its rich heritage in order to enhance its tourism product during the post-Games period. In doing so, a qualitative and interpretive approach was employed. This includes a literature review on Athens' 2004 Olympics to identify the sport facilities and regeneration projects, which constitute the Olympic legacy and heritage. Based on that, an empirical analysis was undertaken, by collecting official documents about the 2004 Olympics, and conducting five semi-structured interviews with tourism/administrative officials. The findings indicate that the Olympiad contributed significantly to Athens' built and human heritage, revealing the dimensions of new venues/facilities, infrastructure, transportation and aesthetic image of the city, and human capital enhancement. Hence, the Games affected to the multifaceted representation and reconstruction of the city's identity and cultural heritage. However, the potential afforded from the post-Olympic Athens remains unrealised due to lack of strategic planning/management. The study concludes that there is a need to develop cross-leveraging synergies between the Olympic legacy and cultural tourism for the host city. Finally, a strategic planning framework for leveraging post-Games Olympic tourism is suggested in order to maximize the benefits of Olympic legacy and heritage in a host city's tourism development.

Small island states, due to their size, remoteness and dependence on foreign capital, are often susceptible to various global disruptions and crises. The effects of such crises can be chaotic, seriously damaging their economies and altering their systems. However, in the context of tourism crisis management, linear approaches are predominant overlooking the chaotic characteristics and transformations of the complex tourism system. In response, this research investigates the implications of the economic crisis and the interaction effects of unforeseen events, on Cypriot tourism through a chaos theory perspective. Based on semi-structured interviews, archival document analysis and a pertinent literature review, findings indicate that the evolution of Cyprus tourism was not a linear process, but instead iterative, characterised by interactions of several endogenous and exogenous events that have shaped its systemic transformation. The research reveals the lack of comprehensive policy responses to crises that would enable the sustainable tourism development of Cyprus. The paper concludes that it is imperative for small island states to understand holistically the interrelated dimensions of crises and therefore mitigate their detrimental consequences. To this end, tourism policy needs to realise that crises and sustainability are not linear processes but evolving systemic configurations that necessitate the preparedness of tourism policy-makers and stakeholders to anticipate change and swiftly respond.